If your business has been the subject of a damning press article, it can cause create serious issues for your reputation. Just like mud, negative coverage sticks – even if it’s untrue.
In the old days, the damage caused by such an article could be contained relatively easily and might have been viewed as ‘tomorrow’s fish n chip wrapper’. In this digital age, it’s all too easy for such coverage to gain traction and be spread at an alarming rate, popping up every time someone conducts a Google search about your business.
In short, negative media coverage has the potential to cause immediate and long-term harm to your reputation.
If you have received harmful publicity or are being threatened with such exposure, we are here to help and support you.
Perhaps you’ve tried dealing with the situation yourself, but it hasn’t worked or you might even have made things worse. Tackling negative publicity – whether in the press, social media or review sites – requires a very specific set of skills. Get it wrong and the knock-on effects can be devastating – emotionally, reputationally and financially. We can help.
Every situation is different but these are the sorts of things we will support you with during your crisis:
One of my co-directors was found guilty of drink driving. I was concerned that if it got out, we’d suffer from negative press and loss of business. As it happened, there was no backlash but being able to contact you and have some pre-prepared statements and letters ready was reassuring.
Your calm and steady approach was everything I needed when my business was being unfairly criticised in the national press. You stopped me from responding in haste, which I realise now, was the worst thing I could have done! Thank you, thank you, thank you.
I thought the problem would go away if I ignored it. It didn’t. I was reluctant to use you but can honestly say, your support and advice helped pull me back from the brink. Your patience, clarity of thought and advice were just what I needed to get me through the emotional roller coaster.
My business was facing a torrent of unfair criticism on Facebook. It stemmed from one negative post by an ex-employee and escalated like wild fire. Your level-headed, practical advice helped get the negative comments removed. Thank you from the bottom of my heart.